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ABP Concept

Well-known platform from France which caters to both watch enthusiasts and businesses, offering an extensive range of premium products.

Paris, France



Deals & coupons new
Sign up for the newsletter and every month receive a new promo code for 10% off your strap purchase.

What types of straps does ABP Concept sell?

Here is a list of the different types of straps they have available:

Width: They offer straps in all widths from 10mm to 30mm. The catalog is pretty big. Website has a complex navigation system with many options. Visitors can use main navigation links to narrow down the selection by strap type, material, or brand.

Material: Atelier du Bracelet Parisien uses leather, canvas, and rubber for their straps. They also sell stainless steel mesh bands.

Each material has multiple options. For example, when it comes to leather, they offer calfskin, vegan leather, suede, and even exotic skins such as alligator, crocodile, lizard, or even stingray.


Click on the link to visit a relevant collection:

About ABP Concept

Atelier du Bracelet Parisien is a multi-generational team led by the founder, Jean-Claude Perrin. He gained recognition in the watch strap industry by establishing two companies, Camille Fournet and Creations Jean-Claude Perrin, dedicated to supplying watch straps to Swiss watch companies.

In 1997, he founded a unique workshop near Place Vendôme in Paris. This workshop offered a one-of-a-kind concept where watch enthusiasts and collectors could personally create their own custom watch straps. The workshop had an extensive selection of fifty different leathers and tannings, hundreds of colors for leathers and stitching, and the ability to choose the exact part of the leather to be used for crafting their straps.

The workshop quickly gained popularity, leading Jean-Claude to bring his wife, Regine, his son, Yann, his brothers-in-law, Dominique and Pierre, and a team of skilled craftsmen to join him in expanding the venture.

Deals, coupon codes, and promotions

They rarely offer discounts and promotions. But, they have one ongoing promotion for buyers who can get a 10% discount each month if they subscribe to their newsletter. Here are the details.

Current deal: new
Sign up for their newsletter and every month receive a new promo code for 10% off your strap purchase.

Previous deals:
April 2024: Get 27% off all orders with code BDAY27.
Black Friday 2023: Get 30% off all orders with code BF30.

Shipping & delivery

ABP Concept ships worldwide.

See the complete shipping policy.